Brandwave

Brandwave is built for the marketer who runs the whole program. Often this is the sole marketer in a business who has to do everything themselves, or a first marketing lead at a company of 10 to 200 people. Someone who doesn't have an analyst to call on, whose boss asks whether it's working and the spend is justified. Brandwave is also helpful for Heads of Marketing defending a budget and agencies reporting to clients.

Brandwave puts that channel’s activity and spend next to independent signals such as “how did you hear about us?” answers, promo codes, tagged links, branded search and Share of Search. You can judge its impact on several pieces of evidence, so last click does not decide on its own.

Yes. Brandwave’s MCP server lets you manage your account and read your marketing record from Claude, ChatGPT, Copilot or any MCP client, and the HTTP API does the same for your own tools. Every plan includes both.

No. Brandwave connects to Google Analytics 4, Search Console, Google Ads and Meta Ads and reads from them. Your data stays yours, and you can read all of it out through the API and MCP server.

Less than you might think. When you sign up you'll be able to easily connect to GA4, Search Console, Google Ads and Meta Ads, then Brandwave will collect the data for you. For your other marketing activities, you can enter these yourself in the dashboard, or simply connect your AI of choice to our MCP server and ask it to populate your data for you, from wherever you currently keep it.

Brandwave is free to start, and the Free plan includes every connector and every feature. Paid plans are billed monthly, can be cancelled at any time, and have no per-seat or per-connector fees.

Start on Free. It has every connector and every feature, so one marketer can connect GA4, Search Console, Google Ads, Meta Ads and their social accounts and see what their marketing did. Move to Growth when one brand outgrows Free or you run several brands. It holds 20 brands for US$139 a month. Scale is for agencies and groups with many brands and more markets.

The limits cover two things. The first is what you keep in Brandwave: brands (one workspace each), activities and competitors. The second is what Brandwave collects for you: the creator accounts it follows, the social posts it collects metrics for, and the markets each brand is tracked in. Branded search terms for you and your competitors have no limit. Limits are shared across all your brands, so a Growth plan’s 1,500 activities can sit in one brand or be spread across 20. Competitors and markets are counted per brand. For what Brandwave collects, your plan’s number is both how many you can track at once and how many you can add in a calendar month. Imported paid media doesn’t count as activities, and creators and campaigns have no limit.

Everything you already have keeps working, and nothing is deleted. Brandwave just won’t add more of whatever reached its limit until you upgrade or make room.

No. Every plan has unlimited teammates. Owners and admins can open every workspace in the organization, and members can open the workspaces they’re given.