Wow Keywords

Name: Wow Keywords
Author: Dan Kulkov

Under review

Keyword research and ASO for App Store and Google Play

Lets app developers audit their App Store and Google Play listings in 52 countries, rewrite them in 50 languages with AI, and upload without a subscription.

Built by Dan Kulkov · MCP · Developer Tools · Paid

Coming soon on Launch Llama Tools

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Dan Kulkov (Joined Nov 2026)

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Lets app developers audit their App Store and Google Play listings in 52 countries, rewrite them in 50 languages with AI, and upload without a subscription.

About

Each keyword is checked in its own country's store and language, with rank, volume and difficulty refreshed on a schedule. Volume is estimated from the ratings of matching apps rather than Apple's search counts. The built-in MCP server exposes 108 tools that let agents like Claude Code, Codex or Cursor run audits, listings, screenshots, pricing and uploads, and the app is a one-time purchase that keeps your keyword database and encrypted App Store Connect key on your own computer.

Competitors: AppTweak, Sensor Tower, Astro, AppFigures, App Radar

Key Features

Scores your App Store and Google Play listing 0, 100 in each of 52 countries
Researches keywords with volume, difficulty and rank checked in each country's store
Rewrites name, subtitle, keywords and descriptions in 50 languages with AI
Designs localized screenshots and sets prices for 175 countries
Uploads drafts to App Store Connect and Google Play Console without submitting for review
Exposes 108 MCP tools so Claude Code, Codex or Cursor can run audits and uploads

Use Cases

Auditing an app listing in every App Store country to find markets where its name has no local keywords
Drafting German and French listings from measured keywords, then uploading them as a draft version in App Store Connect
Tracking daily keyword ranks for your app and its competitors across App Store countries

From the founder

Who it's for

“iOS and Android developers and small studios who do their own App Store Optimization on a Mac or Windows PC and would rather pay once than rent a monthly keyword tool.”

Why I built it

“I make iOS apps, and ASO was the part that ate my time: a monthly keyword tool, then hours pasting translations into App Store Connect. So I built a desktop app that does the research, writes the listing in 50 languages and uploads it — paid once, no subscription.”

— Dan Kulkov, founder of Wow Keywords

Who it is for

App developers publishing to the App Store or Google Play who want more organic installs
Indie developers and studios localizing apps into many languages
Developers who run AI coding agents as part of their app release workflow

Pricing

$99 one-time

FAQ

What do volume and difficulty mean? +

Volume estimates the audience behind a keyword from the ratings of the apps that match it, not Apple's search counts. Difficulty shows how hard it is to get into the top 10. Green cells mark keywords with real volume you can compete for.

What does the audit score? +

Your rankings for keywords with demand, how well your name, subtitle and keyword field target them, and how beatable the apps above you are. 0–100 per country, plus a summary across them.

Which countries can I research? +

Choose from 52 App Store countries. Each keyword gets a local phrase, then its rank, volume and difficulty are checked in that country's store.

Do I need App Store Connect? +

No. Without a key it reads your public listing, and you can export everything to fastlane. With one it also reads your keyword field and uploads your listing, screenshots and prices.

Will it change my App Store page? +

Only when you click Upload. You pick the languages and fields, it writes them to a new or draft version in App Store Connect, and it never submits for review.

Does it work with Google Play? +

Yes. Add an Android app by link or from your Play Console account: the same keywords, audit, listing, screenshots and upload, with a Google Play service account.

Can I track competitors? +

Yes. Add any app by name or link and see its ranks next to yours.

Can my AI agent use it? +

Yes. The built-in MCP server gives Claude Code, Codex, Cursor and other agents the same tools as the window: audits, keywords, listings, screenshots, pricing and uploads.