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Free tool

Landing Page Analyzer

Paste a URL. Get scored in seconds across speed, SEO, best practices and accessibility.

Free landing page analyzer. Instant score across speed, SEO, best practices and accessibility — with actionable recommendations.

  • Landing page URL

Analyze

Example

northwind.com

Title. Meetings become a backlog.

Meta description. None

80/100 Checks passed

Title. The right length.

Meta description. Missing.

How it works

  1. 1

    Paste a URL

    Enter any public landing page. We score mobile by default (most landing traffic).

  2. 2

    Press analyze

    We run a PageSpeed-style audit across performance, SEO, best practices and accessibility.

  3. 3

    Read the score

    You get an overall grade plus category scores and concrete recommendations to improve.

What the Landing Page Analyzer checks

This free tool runs your landing page through checks across four categories to give you an actionable score — the same category model used by Lighthouse-based analyzers.

  • Speed & Performance — LCP, CLS, TBT and overall load performance.
  • Search Engine Optimization — title, meta, crawlability, headings, alt text and link text.
  • Best Practices — HTTPS, console errors and security hygiene.
  • Accessibility — contrast, labels, ARIA and assistive-tech readiness (including mobile viewport signals).

How the overall score is calculated

Your overall score is a weighted average: Performance 30%, SEO 30%, Best Practices 25%, Accessibility 15%. Each category is scored 0–100, then combined into your grade.

How to improve your score

Start with the top recommendations. The biggest wins usually come from page speed (compress images, reduce JavaScript), missing SEO elements (meta description, alt text), and mobile usability (viewport, tap targets, font sizes).

What this does not do

  • Scores prefer Google PageSpeed Insights (Lighthouse). If PSI is unavailable, we fall back to on-page HTML checks and a performance estimate.
  • Mobile and desktop use different device and network simulations, so scores often differ.
  • The overall score is weighted: Performance 30%, SEO 30%, Best Practices 25%, Accessibility 15%.

Frequently asked questions

What is a good landing page score?
A score of 90 or above (grade A) means your page follows best practices across speed, SEO, best practices and accessibility. Scores between 70–89 are decent but have room to improve. Below 70 means there are significant issues that can hurt conversions.
Is this tool free?
Yes, completely free. No signup required. Enter your URL and get results. We use Google’s Lighthouse engine via PageSpeed Insights when available.
How is the overall score calculated?
Weighted average of four category scores: Performance (30%), SEO (30%), Best Practices (25%), and Accessibility (15%). Each category is scored 0–100, then combined into your overall grade.
Why does my page score differently on mobile vs desktop?
Mobile and desktop use different simulated devices and network speeds. Mobile tests simulate a mid-range phone on a slower connection, so performance scores are typically lower. Since most visitors browse on phones, we default to mobile analysis.
How can I improve my landing page score?
Start with the top recommendations in your report. The biggest wins usually come from improving page speed, adding missing SEO elements, and fixing mobile usability issues.

Other free tools

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  • Backlink Checker

    Free backlink checker. Paste a domain for Domain Rating, referring domains, backlinks and spam score. Sign in free to see who links to you.

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