Cruelx

Cruelx makes 2 products that show you how your business is seen: the AI Visibility Scan and the AI-powered website audit report. The AI Visibility Scan measures whether popular AI answer engines like ChatGPT, Gemini and Claude mention and recommend your business when buyers ask, engine by engine. The website audit report reviews your website across 5 areas: SEO, technical setup, marketing and brand, design, and buyer psychology, with a specific fix attached to every finding. You get the diagnosis and the plan, not a list of warnings to interpret yourself.

A website audit tells you why visitors leave without buying. Your analytics show that it is happening; an audit shows why. Cruelx checks the 3 audiences every page has to satisfy at once: visitors who decide in seconds, search engines that need structure, and buyers who need proof before they trust you. Most websites lose people on at least 1 of the 3. The report names which, and what to fix first. Buying now starts in 2 places: AI answers and your website. The Cruelx AI Visibility Scan checks what the engines say about you; the website audit report checks what visitors see when they arrive.

Cruelx is not just an SEO tool. SEO is 1 of the 5 areas it scores. The other 4 are the ones SEO tools skip: technical quality, marketing and brand clarity, design credibility, and buyer psychology. A website can rank well and still fail to convert, and it can look polished and still say nothing convincing. Cruelx reviews the whole experience, the one a visitor and a search engine both see. The AI Visibility Scan covers the newest gap: whether ChatGPT, Gemini and the other AI answer engines recommend your business when buyers ask them directly. No SEO rank tracker measures that.

ChatGPT gives you general advice; Cruelx gives you your own numbers. A chat model on its own cannot load your site reliably, render it on desktop and mobile, or measure your security, SSL, DNS and domain signals. Cruelx runs a structured pipeline: it loads your page, captures desktop and mobile screenshots, extracts your content, runs 17 measured technical checks, and analyses all 5 areas with vision-capable models. The result is a scored report about your website, not advice about websites in general. A single chat also cannot tell you what AI says about your business to everyone else. The Cruelx AI Visibility Scan measures that: it asks the AI engines the questions your buyers ask, many times over, and reports how often each one names you.

Cruelx is most useful early, when problems are still cheap to fix. A weak headline, a missing trust signal or a confusing offer costs the same to correct on day 1 as it does after you have paid for traffic that bounced. Run a report before you spend on ads, SEO, a redesign, or an agency. A clear diagnosis makes every decision after it cheaper. The AI Visibility Scan is worth running early too. It shows which competitors the AI engines already recommend in your category, and what the engines say when buyers ask about businesses like yours.

Cruelx needs 2 things: your website address, and short answers about your business. What you sell, who you sell to, and what you want visitors to do. The questions take about 1 minute, and they are what let the report judge your website against your actual goal instead of a generic checklist. You also verify your email. That is what creates the account your reports live in.

Cruelx needs no installation and no access to your website. There is nothing to add: no script, no plugin, no admin login, and no DNS change. Cruelx reads your public page the same way a visitor or a search engine does. You paste 1 URL and the report runs. If the page loads in a browser without signing in, Cruelx can review it.

Cruelx works with any public website, on any platform. It reads the page your visitors see, so the technology behind it makes no difference: WordPress, Shopify, Wix, Squarespace, Webflow, Framer, or something your developer built. Cruelx also detects which technologies your site runs on and lists them in paid reports. That is 1 of the 17 measured checks every report carries.

Each Cruelx report reviews 1 page in depth, the URL you submit, plus the domain-level signals behind it: security headers, SSL, DNS and email records, domain age, robots and sitemap files. Most people start with their homepage, then run separate reports on the pages that carry the money: a landing page, a pricing page, a product page. Monthly plans include Quick Reports, which keeps reviewing several pages cheap.

You can submit a website in any language. Cruelx reviews it at the same depth and with the same scoring as an English site, and writes the report in English. In the Full Report, suggested copy rewrites are the exception: those come in your site's own language, so you can paste them straight into the page.