# Submit to Azure Marketplace

> Launch Llama directory submission tracker review — last reviewed 2026-08-25

- **Canonical:** https://tools.launchllama.co/tools/launch-directories/azure-marketplace
- **Markdown twin:** https://tools.launchllama.co/directory-spokes/azure-marketplace.md
- **Directory:** Azure Marketplace (azuremarketplace.microsoft.com)
- **Submit URL:** https://azuremarketplace.microsoft.com
- **DR:** 62
- **Pricing:** Paid
- **Category:** SaaS Tools (#9 of 15 by DR in this category)
- **Referral traffic:** High
- **Backlink quality:** Strong
- **Link type:** Mixed — Offer listing on azuremarketplace.microsoft.com with deploy/subscribe flow; vendor site linked from publisher profile

## Quick verdict

Cloud app store — DR 62, paid submission required. Worth it for Azure-deployable enterprise SaaS; skip if you cannot complete Partner Center certification and paid ISV onboarding.

**Best for:** B2B SaaS deployable on Azure with enterprise procurement and private offer needs · ISVs targeting Microsoft cloud buyers alongside AppSource listings

## Approval & timeline

- **Time-to-live:** Partner Center commercial marketplace certification often takes 6–12 weeks including technical validation and legal setup.
- **Review:** Microsoft Partner Center certification — technical validation, compliance documentation, deployment tests, and listing completeness.
- **Common rejections:** Failed technical validation, incomplete Partner Center profile, non-deployable offers, or missing compliance artifacts.
- **Reputation:** Paid transact fees and revenue share — budget ISV costs, not treat as a free startup directory.

## Pros

- DR 62 azuremarketplace.microsoft.com with High enterprise buyer referral traffic
- Strong backlink quality on indexed public offer listing pages
- Enterprise procurement via Azure consolidated billing
- Co-sell eligibility with Microsoft sales for certified transact offers

## Cons

- Paid listing model — transact fees and revenue share on marketplace deals
- Lengthy Partner Center onboarding — months for first certified offers
- Azure-deployable products only — generic SaaS without Azure path cannot list
- Documentation and compliance burden for enterprise buyers

## What you need before you submit

- Microsoft Partner Center account with commercial marketplace transact enrollment
- SaaS or managed service offer deployable on Azure with tested provisioning flow
- Listing copy, logos, screenshots, support contacts, and pricing plans
- Privacy policy, compliance docs, and technical validation package
- Private offer workflow configured for enterprise deal scenarios

**Gotchas:**

- Partner Center tax, payout, and legal setup gate publishing — start months early
- Offer must pass automated deployment validation in Azure test subscriptions
- Many ISVs publish linked offers on AppSource and Azure Marketplace together

## Submission mechanics

- **Account:** Microsoft Partner Center account — create and certify transact offer in commercial marketplace publishing portal.
- **Categories:** Azure Marketplace categories (AI, security, infrastructure) affect browse discovery traffic.
- **Anchor text:** Offer name on listing; publisher website URL in Partner Center profile.
- **Link placement:** Public listing at azuremarketplace.microsoft.com/en-us/marketplace/apps/{publisher}.{offer} — crawlable cloud app store page.

## FAQ

### Is Azure Marketplace free to list?

No — Azure Marketplace transact offers are Paid. Microsoft takes transaction fees on marketplace-billed deals. Partner Center enrollment is required.

### Azure Marketplace vs AppSource?

Azure Marketplace targets cloud infrastructure and managed services on Azure. AppSource targets business SaaS and Teams apps. ISVs often publish on both via Partner Center.

### Does Azure Marketplace send discovery traffic?

Yes — cloud buyers and architects search Azure Marketplace for certified offers. High intent when category matches Azure deployment needs.

### How long does Azure Marketplace certification take?

Budget 6–12 weeks for first transact offers including Partner Center setup, technical validation, and certification review.

## Related

- [Directory Submission Tracker](https://tools.launchllama.co/tools/launch-directories)
- [SaaS Tools directories](https://tools.launchllama.co/tools/launch-directories?category=saas-tools)
- [Directory backlink service](https://tools.launchllama.co/launch#directory-submissions)
- [llms.txt](https://tools.launchllama.co/llms.txt)